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Sprecher + Schuh product logo changes

Summary

Sprecher + Schuh product markings change from orange and black or orange and blue to just black. The traditional stripes of the logo are also removed.

This gradual change to product marking began in 2023.The traditional orange stripes and blue logo remain unchanged for branding, media, marketing and other uses of the logo. Only product marking is affected by this change.

 

Questions

Why did the logo color change from Orange to Black on Sprecher + Schuh contactors and control relays?

How does changing the logo color improve efficiency?

Will the change in logo color affect the quality of the products?

Is this logo color change permanent?

 

Answers

Question: Why did the logo color change from Orange to Black on Sprecher + Schuh contactors and control relays?

Answer: We have updated our logo color from blue to black on our contactors to enhance efficiency and continue driving down costs for our customers. This change is part of our ongoing commitment to provide high-quality products while optimizing our processes.

Question: How does changing the logo color improve efficiency?

Answer: The new black logo color is more cost-effective to produce. This helps us maintain pricing without compromising the quality of our products. A single color logo is more efficiently applied to different manufacturing and marking methods, such as laser printing, ink padding, or screen printing of the logo. A black logo is also more easily identified in low light or sight restricted environments.

Question: Will the change in logo color affect the quality of the products?

Answer: No, the change in logo color will not impact the quality of our products. The materials, performance, and reliability of our products remain the same. The color change is purely a visual update to improve long term efficiency and cost-effectiveness.

Question: Is this logo color change permanent?

Answer: Yes, the change to a black logo for the purposes of marking Sprecher + Schuh manufactured products is a permanent update. It reflects our commitment to continuous improvement and cost-efficiency while maintaining the high standards you expect from our products.

Logo color change comparison on two contactors

Product marking comparison showing older product on the left with orange stripes and new product on the right without the stripes

 

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